Personal care
Manifest
Today is now. Manifest every day.
Brand identity · Web · Packaging · Instagram grid
Alkeme Design handled Manifest, a personal-care brand, as one coherent system: identity, packaging and an Instagram grid that all speak the same language.
The problem
Personal care is a crowded, sound-alike shelf. Manifest needed an identity with a point of view, a brand that reads like a statement, not another bottle, and one that holds up across face, body and hair.
The concept
We built Manifest as a manifesto. A dictionary-style wordmark, one electric blue against black and white, and a system that treats every product as a line in the same sentence, from the pump bottle to the feed.
Instagram grid
A full-profile grid where the manifesto, the palette and the products lock into one editorial feed.
Website
A custom storefront that carries the manifesto from the first scroll to the product page.
Brand identity
A dictionary-style wordmark and a black, white and electric-blue system, animated for launch.
Packaging
Bottles, pumps and sachets carrying the manifesto across every format, shot on the signature blue and in clean studio mockups.
What we did
- Brand identity
- Packaging design
- Website design & build
- Instagram grid system
Questions we get
What does branding for a skincare or personal care brand include?
For Manifest it was a full system: a distinctive wordmark, a black, white and electric-blue palette, packaging across bottles, pumps and sachets, a custom website and an Instagram grid, so face, body and hair all read as one brand.
How do you make a skincare brand stand out on a crowded shelf?
You give it a point of view. Manifest is built like a manifesto, one ownable colour and a confident voice, so it reads as a statement instead of another sound-alike bottle.
Who designs packaging for cosmetics and skincare brands?
Alkeme Design does, end to end, from the bottle and sachet mockups to the shelf-ready system, as we did for Manifest.
Can you design the brand, the packaging and the website together?
Yes. Manifest was built as one system so the identity, packaging, website and Instagram feed all speak the same language, which is what makes a brand feel intentional.
More work
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